Aman
Performance Marketing
Media Buyer & Digital Marketer
— Aman SharmaJii
SharmaJii
About Me
Hello, I'm Aman, a Performance Marketing expert with over 6 years of experience in Media Buying & Planning, Digital Marketing, and E-Commerce, I specialize in creating impactful media plans and driving business growth through data-driven marketing initiatives. I also have a strong background in D2C marketing, Search Arbitrage, and Campaign Analysis & Management, having worked with clients in the US, Australia, UK & across the globe in various sectors.
The organizer of Madhya Pradesh Start-up Conclave-2018, Vishwarang, Tech Innovation Challenge 2018 & Showcase 2.0.
WORK EXPERIENCE
Sep 2022 - Apr 2024
Senior Marketing Executive
AISECT (Bhopal)
Led successful lead generation for AISECT and its branches, including Rojgar Mantra, AVGC & FSA, AISECT Seva Kendra, Raman Greens, AISECT Publications, and Vishwarang.
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Managed media buying for key initiatives like Financial Inclusion, ASK, and AISECT Skill Center.
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Coordinated promotional films for AISECT and its universities to boost brand visibility.
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Provided campaign data insights and media planning strategies directly to the VP of Marketing.
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Organized and managed the Vishwarang event, including artist coordination and monthly NRI literature sessions.
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Planned and executed seminars to attract interest in selling franchises.
Key Skills:
Lead Generation | Media Buying | Event Coordination | Campaign Analytics | Franchise Development
Feb 2022 - Sep 2022
Digital Content Manager & Social Media Specialist
ABP&Co. (Bhopal)
Led the development of ABP&Co.'s e-commerce platform, crafting a smooth online shopping experience from scratch and enhancing the website with user-friendly UI/UX designs. By implementing effective SEO strategies, I increased organic traffic, boosting both visibility and sales.
In social media marketing, I created impactful campaigns that promoted the brand and engaged our audience across multiple platforms. Through strategic content creation and community management, I grew our follower base and improved conversions on Facebook, Instagram, and Twitter.
I also formulated key brand strategies and PR efforts that significantly improved ABP&Co.'s public image. One highlight was leading a partnership with the Help Box Foundation to promote sustainability, which aligned with our corporate social responsibility goals. Additionally, I managed PIHARWA’s global sponsorship of Mrs. Universe 2021, enhancing the brand’s recognition on an international stage.
Managing two offline retail stores, I ensured smooth operations, attractive displays, and exceptional customer service, driving consistent sales growth in women’s fashion and lifestyle sectors.
BRANDS I'VE BEEN ASSOCIATED WITH
EDUCATION
2022 - Present
Master's Degree
Bachelor of Law(LLB)
Rabindranath Tagore University
Institute of Law - RNTU
2018-2019
Bachelor's Degree
(DROPOUT)
Bachelor of Pharmacy
(B.Pharm)
Rajiv Gandhi Proudyogiki Vishwavidyalaya
Sagar Institute of Pharmacy & Technology
2019-2022
Bachelor's Degree
Bachelor of Business Administration
(BBA)
Major: Marketing Minor: Human Resources
Barkatullah University
Technocrats Institute of Commerce & Science
EVENTS
Senior
Event-Coordinator
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Strategy
Event Marketing
Organizer
Core Team
Organizer
Core Team
Core Team
Core Team
TOOLS
SKILLS
MEDIA BUYING
WORDPRESS
PERFORMANCE MARKETING
PAID ADS & SEO
MANAGEMENT
PUBLIC SPEAKING
EVENT MANAGEMENT
CONTENT MANAGEMENT
CERTIFICATION
Mentor - Daragh Walsh - Codestars
Issued by Meta BLueprint
Display & Video 360 Certification Exam
Issued by - Google
Digital Marketing & Performance Marketing fundamental course
Mentor - Ovais Ahmed
Unlocking Performance with Native
Issued by - Outbrain Academy
Google Digital Marketing & Ecommerce
Issued by - Google & Coursera
Product Analytics Certification (PAC)™
Issued by Mixpanel
Search Engine Marketing (ESDP)
Issued by NIMSME
Native Advertising Strategy Expert
Issued by Outbrain Academy
Master in Business Administration
Mentor - Arun Singhal
Professional Diploma in Branding & Brand Management
Issued by MTF Institute
Six Sigma Certification (White Belt)
Management & Strategy Institute
TESTIMONIALS
Anish Kumar
Asistant Manager, Digital Marketing at AISECT
Aman is very hardworking, sincere and full of knowledge in the areas of Digital Marketing, AI Tools. He managed the social media of Aisect Group, performance Marketing campaigns from planning, execution and reporting everything was carried out perfectly.
He was an asset for the organisation.
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Ankit Iyer
Founder, Searchenginecorner
During my time working with Aman, I was consistently impressed by his core understanding of the latest digital marketing trends and technologies, as well as his ability to use this knowledge to drive results for clients. He is also a highly strategic thinker and is able to develop and implement complex digital marketing campaigns that meet the specific needs of each client. He is a team player who is always willing to go the extra mile to help others succeed.
Pankaj Barman
Associate Engineer RWS Group
He was the most versatile person I have ever met. He did content writing, digital marketing, UI/UX designing, some coding as well, and many more still adding. He gives his best in whatever task he had in his hand, and most importantly he still manages time from his work to support and help his colleagues. You will get a great companion if you work with him.
Akshay Patidar
Media Buyer at Zappian Media
Aman is truly exceptional. His work as a broad-minded digital marketer is characterized by outstanding skills, adaptability, and a positive attitude. We've collaborated on several projects, and I'm always impressed by his ability to deliver top-notch results. I highly recommend Aman for any marketing execution – he's not just a remarkable professional but also a pleasure to work with. Looking forward to future collaborations
Soumya Jain
Graphic Designer, Expand My Business
Some of the extremely wonderful things about Aman is that he is a very talented designer, and is technically knowledgeable in areas of social media and web. Above all that he is a very good content creator.
He is a very sharp and intelligent writer. And it was very interesting working with you."
AS SEEN ON THE STAGES OF
@SAGE
@TIT
